FOURTH ANNUAL LITERARY LUNCHEON BENEFITING ARTS EDUCATION
Co-Hosted by CARRIE MATTESON & JEAN ELSTE
Featuring LESLIE GODDARD
Tuesday, October 25, 2016
11:00 AM – 1:00 PM
1950s suburbia. Sparkling new neighborhoods, gadget-filled kitchens and housewives ready for social get-togethers and time-saving devices. Brownie Wise, the first woman to appear on the cover of Business Week, was the driving force behind making Tupperware a household name. Join us to learn the story of this trailblazing businesswoman decades ahead of her time!
Remember the steam kettle; though up to its neck in hot water, it continues to sing.
ABOUT THE PROGRAM
Earl Tupper invented Tupperware, but single mother Brownie Wise made his plastic ware a household name in the 1950s. In this brand-new living-history program, actress and historian Leslie Goddard portrays Brownie Wise as she shares the story how she convinced Earl Tupper to sell his food containers only through home parties. You’ll hear how her pioneering sales approach transformed Tupperware into a multi-milliondollar business. Learn how Brownie Wise did it, why she is hardly remembered today, and how the Tupperware Home Parties she pioneered remain the gold standard for home party selling.